work looks a little different for me every day. My library of work includes everything from 15-second videos product demos for the Food52 Shop to hour-long pie specials 🥧 for YouTube (and so many things in between). You’ll find a variety of videos I’ve worked on from the dropdown menu above ☝🏼 down below you’ll find some highlights and some links to press 👇🏼
some of the highlights from my tenure at Food52:
- grew the brand’s YouTube channel grew over 100% from 7k to 711k subscribers
- oversaw the production of about 500 high-quality videos per year
- received 2 IACP awards in 2021: one for “sweet heat with rick martínez” and one for “bake it up a notch with erin jeanne mcdowell”
- managed an incredible team 🤗
- creative developed and launched over 10 franchises
- created product videos for the brand’s Shop
- shifted to entirely remote production during lockdown (read about it in digiday)